JAIME GROTH SEARLE
CREATIVE DIRECTOR
CONSULTING AVAILABLE
Yes! I'm happy to help you. Here's how that looks:
1) Set up a 30 minute call with me, for a small fee of $50, to be paid upfront via Venmo
2) I'll ask many questions - it's okay if you don't yet have the answer (maybe we'll come to it while we're talking)
3) I'll send you a proposal that outlines the work discussed and what's needed
4) We sign an agreement and a due date and I'll get to work!
MY PROCESS
As a creative person in largely corporate settings, I've developed an approach that demonstrates the value of having creative beings in business.
It's simple. I ask "why" when presented with a business problem. For example, if sales are down, why? In Energizer's case, it ended up being due to the holiday season - shoppers were busy buying big-ticket items, but typically forgot batteries. This unlocked a big idea that boosted sales by 30% in a single quarter.
WORK & AWARDS
TEMPO AWARD 2007
Sprint
"Lil Dude" mailer
GOLD REGGIE 2008
Kmart
LOCAL ADDY 2013
Chicago Shakespeare Theater
"Will & George Come to Life" experiential campaign
EFFIE FINALIST, 2020
JM Smucker
EXPERIENCE, BY THE NUMBERS
20
years of agency experience
Well-rounded expertise includes beauty, telecom, automotive, shopper marketing, digital execution and social campaign planning.
7
years as a Director
Responsibilities include creative oversight, strategic input and flawless execution of several 360 projects.
4
awards
earned
Awards include a Gold Reggie, a local ADDY and a Tempo.